Remarketing And How It Works
This is a clever way to connect with visitors to your website who may not have made an immediate purchase or inquiry. It allows you to position targeted ads in front of a defined audience that had previously visited your website – as they browse elsewhere around the internet.
At Adhesion, a lot of our clients find remarketing to be a very (very) cost-effective form of advertising for reminding visitors to purchase your offering(s) and increasing brand awareness. For any business with a website, if you’re considering advertising online, our experts highly recommend investing in some remarketing.
Google remarketing is an ideal tactic, especially where the sales process is long and considered and competitive. Executed in the right way it can be a powerful tool to improve sales conversions and to raise your brand profile.